10:00-12:15
13:00-14:30
One Film, Many Platforms - A Distribution Panel
The “Digital Revolution” has had an effect on every aspect of our lives, including our industry. Alongside groundbreaking advances in filmmaking, film distribution is in the midst of a digital transformation. But is this revolution in the filmmaker’s best interest? Is it in the filmgoer’s best interest? Will classic theatrically released film distribution be a thing of the past as we move forward or are streaming services a parallel platform for storytellers to share their stories? And what should filmmakers take into account?
Industry leaders Mike Goodridge (Protagonist Pictures), Matthijs Wouter Knol (Berlinale EFM), Dylan Leiner (Sony Pictures Classics) and Michal Steinberg (Entertainment One) discuss this ever changing world, its prospects and its dangers.
Moderated by Craig Emanuel
Held in English
14:45-15:45
How Design Defines, Helps or Hurts Your Film – A Graphic Design Master Class
Before professionals and audiences ever screen a film, they will learn of its existence from a poster, an advertisement, a catalogue, an email. How the material communicates and the way it is designed will go on to play a major role in defining a work of cinema - influencing the key decision of whether someone decides to see the movie, and reflecting the identity of the film. As designers, marketing consultants and international publicists passionate about the role and state of marketing and design in the industry - WOLF Consultants (Train to Busan, Raw) will interrogate these issues in an open, interactive format, jumping off from the close reading of a trade publication from the recent Marché du Film in Cannes, and the large variety of advertising contained within.
Are there absolute rules to be followed or mistakes to be avoided? How does one stand out from the crowd? How can design allow a project to reach or create an audience without betraying its artistic spirit and creative integrity?
Held in English
16:00-17:30
Based on a True Story – A Documentary Panel
Finding a new subject for a documentary film can be very exciting. But after the precious story is found, how do you tell it? Sinai Abt (Kan - Israeli Public Broadcasting Corporation), Joëlle Alexis (Film Editor), Osnat Trabelsi (Israeli Documentary Filmmakers Forum) and Maya Zinshtein (Forever Pure) discuss the ups and downs of “writing” reality, from the blank page to the editing bay.
Moderated by Osnat Trabelsi
Held in Hebrew
17:45-18:45
Jerusalem Through the Director's Viewfinder - The Quarters Panel
Four acclaimed international directors – Todd Solondz (Happiness), Anna Muylaert (The Second Mother), Mohsen Makhmalbaf (Kandahar) and Arsinee Khanjian (Ararat) will share their observations on the city and discuss their ideas of filmmaking, as part of their collaboration in the film The Quarters - where each will be directing a short film located in the old city of Jerusalem.
Moderated by Elad Keidan (Afterthought, Anthem)
Held in English
All events are open to the public